Dentists join the Massachusetts Dental Society for many reasons: professional development, training, continuing education, advocacy, networking, and the list goes on. But at the top of the list for the vast majority of members is wanting to stay informed on what is happening in their profession. Effective communication is important for the development of a Society and ensuring that the MDS is effectively communicating to members is of paramount importance for retaining, recruiting, and engaging members today and in the future. That is why MDS President Dr. Janis Moriarty appointed a Communication Task Force (CTF) in November 2019 to take a closer look at how we are communicating with members to be sure we are hitting the mark in all aspects of the communication process.